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Acura took a significant step forward in its electrification strategy with the world-debut of the Acura Performance EV Concept, which previews the premium-performance brand's next generation all-electric model. Introduced during 2024 Monterey Car Week, one of the world's top gatherings of automotive and motorsports enthusiasts, the Acura concept is an exciting performance SUV developed by the Acura Design Studio in Los Angeles. Scheduled to go into production in late 2025, an all-new Acura model based on the Acura Performance EV Concept will be the first model engineered on the new Honda-developed EV platform and the first EV produced at the Honda EV Hub in Ohio.
"The Acura Performance EV Concept kicks off the exciting next step in our electrification strategy, showcasing the styling direction of our next all-new, all-electric Acura model that will debut next year," said Mike Langel, assistant vice president, Acura National Sales. "Building on the just-launched all-electric 2024 Acura ZDX, our next all-electric Acura SUV will continue our focus on delivering Acura clients an exhilarating driving experience in the electrified future."
The Acura Performance EV Concept showcases the performance brand's vision for its all-electric vehicles of the future, with a vented hood that stretches forward from the A-pillars and prominent side vents carved into its deeply sculpted side surfaces. The concept's aggressive front fascia draws inspiration from the high-tech form and function of hydrofoil superyachts.
The alluring contrast surfacing, expressive coupe-like silhouette and a teardrop cabin are finished in a captivating "Moonlit White Pearl" paint with a semi-matte finish. In the rear, an upswept decklid, full-width taillight and large diffuser pay homage to the second generation NSX. The sharp and distinctive tail is complemented by "ACURA" splashed across the tailgate in a new font, unique to the performance brand's electrified vehicles.
"The Acura Performance EV Concept is the archetype of Acura Performance in the electrified era, taking full advantage of the extreme design freedom of stance and proportion offered by our next-generation EV platform to push the boundaries of Acura design even further," said Dave Marek, Acura Design Executive. "As with our previous Acura concept vehicles, the Acura Performance EV Concept introduces a number of design themes that will be seen on future Acura vehicles."
The powerful, athletic stance and proportion of the Acura Performance EV Concept is accentuated by its long wheelbase, short overhangs and muscular wheel arches covering massive 23-inch wheels wrapped in wide 295/35R23 performance tires. The sculptural wheel design includes brushed machined edges and a unique spoke pattern with variable spacing to evoke a sense of movement even while still.
All four corners feature drilled high-performance brakes with paint-matched Moonlit White four-piston calipers. Striking neon green Acura scripting on each brake caliper ties back to the Acura Electric Vision Design Study revealed at Monterey Car Week in 2023.